Category Archives: Marketing

7 Ways To Deal With That Dreaded Bad Review

By Pam Humphrey In my pre-mom days when I worked as a programmer and tech support at a small company, I shared an office with one other girl. After an unusually frustrating customer had berated her as she tried to help them over the phone, she hung up near tears. I’ll never forget what she … Continue reading 7 Ways To Deal With That Dreaded Bad Review

How Book Marketing is Like Flirting, Dating, and Getting Engaged

By Rebecca Waters You’ve written a book. You may have a publisher or agent. You may have decided to publish the book yourself. Whatever path you take, there are marketing decisions you will make that will help or hinder book sales. This post examines stuff not in your book. It is a look at the … Continue reading How Book Marketing is Like Flirting, Dating, and Getting Engaged

Top 10 Ways Marketing Your Books Is Like Exploring A Jungle

by Katharine Grubb, 10 Minute Novelist Some authors would call marketing an adventure. Yet other authors would call marketing a long, torturous, mosquito ridden trek full of disease, peril and snakes. In some ways finding buyers for your books is easier than exploring the Amazonian jungle. If you have studied, worked, created, drafted, revised, edited … Continue reading Top 10 Ways Marketing Your Books Is Like Exploring A Jungle

Top 10 Reasons Why Reciprocal Reviews Are Unethical

by Katharine Grubb, 10 Minute Novelist This has the potential of being my most controversial post yet. And I like controversy about as much as I like snooty  moms asking me personal questions about the decisions I made in the raising of my children. But I believe that reciprocal reviews for authors are unethical, unprofessional and … Continue reading Top 10 Reasons Why Reciprocal Reviews Are Unethical

Top 10 Tips To Make Your Blog Title More RT Worthy

by Katharine Grubb, 10 Minute Novelist Everybody wants their blog to be noticed. But in reality, that’s a little tricky. According to Tumblr stats, there are 375 million on Tumblr alone, that’s one for every person living in the United States. That stat doesn’t count WordPress and other blogging platforms. Writers are constantly encouraged to blog … Continue reading Top 10 Tips To Make Your Blog Title More RT Worthy

Top 10 Ways Good Marketing Is Like Good Parenting by Katharine Grubb, 10 Minute Novelist and Mother of Five

  Becoming an author is like becoming a parent.  The writing of the book, was the pregnancy. You conceived the idea in a romantic, intimate moment. You developed it secretly in the dark. You wrote while stuffing your face with all kinds of snacks. You tried to explain your characters and your plot to others … Continue reading Top 10 Ways Good Marketing Is Like Good Parenting by Katharine Grubb, 10 Minute Novelist and Mother of Five

Top 10 Reasons You May Hate Marketing And What You Can Do About It by Katharine Grubb, 10 Minute Novelists

If I weren’t a writer and mother of five, I’d go into psychology or social work and listen to people. Oh, I know it’s not all fun and games, like what I saw on The Bob Newhart show in the ’70’s, and from what I understand there’s a whole lotta of schoolin’ to go to, … Continue reading Top 10 Reasons You May Hate Marketing And What You Can Do About It by Katharine Grubb, 10 Minute Novelists

Making Your Author Platform Work for You — A Guest Post by Rachelle M. N. Shaw

By Rachelle M. N. Shaw In such a highly competitive world of publishing, it’s no surprise that author platforms have taken center stage and become the foundation for any writer’s success. But who has time to keep up with all the Tweets, Pins, and Instagram posts needed to do so? The truth is, successful authors … Continue reading Making Your Author Platform Work for You — A Guest Post by Rachelle M. N. Shaw

Top 10 Writers Conference Substitutes For The Poor & Xenophobic

If you’re a writer of any artistic credibility at all, then you have no money and you’re kind of afraid of people. But don’t let either of those things stop you from becoming the best writer you can be. The internet is full of free (and many not-so-free) writers resources that can help you become … Continue reading Top 10 Writers Conference Substitutes For The Poor & Xenophobic

Enjoying The Cocktail Party: How To Use Twitter to Engage Your Target Market by Katharine Grubb

Imagine yourself in a packed football stadium — one of the big ones like Gillette or Lucas Oil. Now imagine that every one in attendance at that stadium is shouting at the same time. They aren’t shouting to players on the field, they’re not even watching the game, instead, they are trying to get the … Continue reading Enjoying The Cocktail Party: How To Use Twitter to Engage Your Target Market by Katharine Grubb

The Book Launch Checklist To Make Your Next Release Awesome!

Congratulations! You have a new book to sell!  Are you doing everything you can to promote it?  Some of these points are no-brainers, like have a great cover. Some, though, are optional, like having a live release party at your local coffee shop. All of them will require YOU to look at YOUR book and … Continue reading The Book Launch Checklist To Make Your Next Release Awesome!

#Top10Tuesday Top 10 Ways To Invest In Yourself (And What To Avoid) From 10 Minute Novelists

  Great artists need great tools. If we are going to be great in our art, we need to equip ourselves, and spend a little money doing it.  I’m as frugal as the next person. In fact, I’m kind of a skinflint. I will come up with a million ways from Saturday to get out … Continue reading #Top10Tuesday Top 10 Ways To Invest In Yourself (And What To Avoid) From 10 Minute Novelists

Help: I Have To Market My Book! : A Guest Post By Robin Patchen

My third book released a couple of weeks ago, ushering me into the most dreaded activity of this writer’s life: marketing. I hate it, and for good reason. When somebody asks me what my book is about, I start talking like a Valley Girl who’s inhaled too much hairspray. “So like there’s this girl…like lady, … Continue reading Help: I Have To Market My Book! : A Guest Post By Robin Patchen